Creative Industries Management
About the Program
Study Creative Industries Management and learn how to successfully manage and market companies in the creative economy. We prepare you to start your own company and to develop innovative management approaches within established firms.
In the Creative Industries Management (B.A.) Bachelor's programme you learn to apply classic management concepts in the complex and dynamic world of culture and the creative economy, and to interpret them in a sector-specific way. Communication, culture and the arts, as well as entrepreneurship, are all part of the curriculum to develop your critical thinking and other essential skills.
During your studies you can set your focus on Music, Visual Arts, or General Creative Industries Management. You work on diverse projects with fellow students, professors, and artists, and build connections with other study programmes on the same campus.
The English-language Bachelor's programme at the heart of Berlin attracts talented and open-minded students from Germany and around the world who want to rethink management and value learning and working across cultural boundaries. Every day you become part of a diverse, international, and supportive community that shapes the learning experience together.
You get to know a wide range of business models, strategies, and practices while developing your own identity as a creative manager. We give you the opportunity to sharpen your management skills and deepen your knowledge of the creative and cultural sector as well as social, sustainable, and cultural organisations. Through countless hands-on projects with all students of the School of Popular Arts and collaboration with our diverse network partners, you gain extensive practical experience in the management and marketing of creative products and processes.
What You Will Learn
- A unique combination of classic management and the creative economy
- Focus areas in Music, Visual Arts, or General Management
- An international and diverse learning environment at the heart of Berlin
- Extensive hands-on projects with artists and industry partners
Our course offering in communication, management, marketing, and media management is exceptionally diverse. Get inspired.
