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Communication Design

Bachelor of Arts 6 Semesters German / English Full-Time

About the Program

Do you want to develop identities for brands and companies? Experiment with graphic design, photography, film and interactive media? The Communication Design Bachelor's programme is the design education in which you will master the full spectrum of visual communication.

In the Communication Design Bachelor's programme you focus on graphic and visual communication as well as photography, film, illustration and interactive design. In regular exchange with exciting industry partners and in interdisciplinary projects with other programmes, you learn the strategic concepts and innovative creativity of communication design.

The graphic core area covers representation and design methodology, typography, corporate design, scenography and editorial design. Additional focus areas include photography, film, design and media studies, illustration and interactive design. Marketing communication provides further competencies that round off the programme's profile and deepen the ability to communicate with target audiences through visual means.

The programme also offers a wide range of specialisation options in areas such as editorial design, photography, film and animation production, illustration and interaction design. An internship at an agency or company provides additional opportunities to build an individual profile. Overall, the programme prepares you optimally for a successful career in the world of communication design and beyond.

What You Will Learn

  • Wide range of specialisation options
  • Practice-oriented projects with exciting industry partners
  • Transfer of design and communication competencies
  • Focus on innovative creativity and strategic concept development

Our range of study options in design, graphic design, communication and media design is highly diverse. Draw inspiration and become a master of visual communication.

Program Curriculum

Foundations (Semesters 1–2)6 Modules • 60 ECTS+
LectureFundamentals of Graphic Design10 ECTS
LectureTypography and Type Design10 ECTS
ProjectColour Theory and Composition10 ECTS
ReadingHistory and Theory of Design10 ECTS
LectureDigital Tools and Software10 ECTS
ProjectFirst Design Project10 ECTS
Advanced Studies (Semesters 3–4)6 Modules • 60 ECTS+
LectureCorporate Design and Brand Identity10 ECTS
LecturePhotography and Image Editing10 ECTS
ProjectFilm and Video Production10 ECTS
ReadingIllustration Techniques10 ECTS
InternshipPractical Internship at an Agency or Company10 ECTS
ProjectEditorial Design10 ECTS
Specialization and Thesis (Semesters 5–7)6 Modules • 90 ECTS+
LectureInteractive Design and UX/UI15 ECTS
ProjectMarketing Communication15 ECTS
ProjectAnimation and Motion Graphics15 ECTS
ReadingMedia Studies and Design Management15 ECTS
ProjectComprehensive Design Project15 ECTS
ThesisBachelor's Thesis – Communication Design15 ECTS

Career Perspectives

Art Director, Graphic Designer and More
Versatile career opportunities in the field of communication design
Graphic Design Communication Bachelor